Every customer, in one place.
Online orders and walk-ins in one customer book, with what each customer is worth to your store. See who's slipping away, know your numbers for any dates, and send offers to the customers who asked for them.
For laundromat owners and Laundry Pros on sudsHQ. Free, with no subscription.
Know every customer, not just every order.
Everyone who orders online or buys at your counter lands in one book on their own, matched by phone number. Add anyone else by hand or from your phone's contacts.
One customer book
Lifetime value, visits, average ticket and how often each customer comes in. Tap any order or sale to see it, and keep notes, tags and preferences like detergent, folding and allergies.
Segments that update themselves
VIP, New, Regular, At risk and Lapsed, based on each customer's own rhythm. A weekly regular who's been gone three weeks shows up before you lose them.
18 reports, any dates
Online vs store, by staff, by driver, pickups and drop-offs, new vs returning, lapsed, top customers, busy times, turnaround, refunds, service mix and more. Numbers or charts, and CSV, PDF or email.
Earnings and tax time
Pending and released payouts for every online order, this month in store and online together, and a tax and settlement report for any month as a PDF.
Your team
Invite delivery drivers and counter staff with your store code, and remove them just as fast. They never see your customer book or your totals.
A read on each customer
Optional AI summaries: two lines on a customer and one thing you could do next. They use only your store's own records, never a customer's phone, email or address.
Messages your customers asked for.
Send offers by text, email or app notification, now or scheduled, or switch on automatic win-back, thank-you and birthday messages. Only customers who opted in receive them, and every message carries a way out.
- Customers opt in themselves: from your QR code or link (with a confirmation text or email), by texting JOIN to your number, or in the suds app. You can't add anyone to your list.
- Texts come from your store's number, through your own Twilio account, only between 8am and 9pm.
- STOP always works, and every email has an unsubscribe link.
- See what worked: sent, delivered, opted out, and who came back within 7 days.
Your customers are already there.
Run your store on sudsHQ
suds CRM works with stores on sudsHQ (and scrubsHQ). Your online orders and POS sales fill the book.
Sign in to suds CRM
Use the phone number your store uses in sudsHQ. Your stores open on their own.
Invite customers to opt in
Put your opt-in QR code at the counter, then send your first offer from Messages.
suds CRM
For laundromat owners and Laundry ProsComing to the App Store and Google Play.
Not on suds yet?
sudsHQ is free. Put your store or your home laundry business on sudsHQ first, then open suds CRM.
Good to know.
Who can see my customer book?
Only you, the store owner. Your staff and drivers don't see it, and another store never sees your customers, even someone who is a customer of both.
Does it cost anything?
No. suds CRM is free. If you send texts, Twilio bills your own account for them, at Twilio's rates.
Can I text customers I added from my contacts?
Only once they opt in themselves, with your QR code or link, by texting JOIN, or in the suds app. Adding someone to your book doesn't sign them up for messages. You can still call or text them from your own phone as you always have.
What do I need to send texts?
A Twilio account connected in sudsHQ (the same one used for texted POS receipts), with your number registered for business texting (A2P 10DLC or a verified toll-free number), as US carriers require.
Is my data safe if I delete the app?
Deleting your suds CRM account removes the account and its settings. Your store, orders and customer book stay with your store in sudsHQ. See Delete your account.